Blog Question # 6

SONY CORPORATION

Sony Corporation is one of the best-known names in consumer electronics and ranks second worldwide in electronics behind Matsushita Electric Corporation. Since it was established shortly after World War II, Sony has introduced a stream of revolutionary products, including the transistor radio, the Trinitron television, the Betamax VCR, the CD player, the Walkman portable cassette player, and the PlayStation game console. The company's electronics segment--which includes audio and video products, televisions, personal computers, monitors, computer peripherals, telecommunications devices, and electronic components (such as semiconductors)--generates about two-thirds of the overall revenues. Sales of game consoles and software account for about 9 percent of revenues. Another 10 percent of revenues are derived from Sony's music businesses, which include the Columbia and Epic record labels. About 7 percent of revenues come from Sony's motion picture and television business, which includes the Columbia TriStar studio. Sony's other major business segment is insurance, from which about 6 percent of revenues originate.

Sony was founded by a former naval lieutenant named Akio Morita and a defense contractor named Masaru Ibuka. Morita, a weapons researcher, first met Ibuka during World War II while developing a heat-seeking missile-guidance system and a night-vision gun scope. After the war Ibuka worked as a radio repairman for a bomb-damaged Tokyo department store. Morita found him again when he read in a newspaper that Ibuka had invented a shortwave converter. In May 1946 the two men established a partnership with $500 in borrowed capital, and registered their company as the Tokyo Tsushin Kogyo Kabushiki Kaisha (Tokyo Telecommunications Engineering Corporation, or TTK). Morita and Ibuka moved their company to a crude facility on a hill in southern Tokyo where they developed their first consumer product: a rice cooker, which failed commercially. In its first year TTK registered a profit of $300 on sales of less than $7,000.

Principal Subsidiaries

Aiwa Co. Ltd. (50.6%); Intervision Inc.; Sony Ichinomiya Corporation; Sony Inazawa Corporation; Sony Oita Corporation; Sony Enterprise Co., Ltd.; Sony Kisarazu Corporation; Sony Kita Kanto Corporation; Kibo Industry Corporation; Sony Chemicals Corporation; Sony Kohda Corporation; Sony Kokubu Corporation; Sony Communication Network Corporation; Sony Computer Entertainment Inc.; Sony Components Chiba Corporation; Sony Siroisi Semiconductor Inc.; Sony Life Insurance Co., Ltd.; Sony Senmaya Corporation; Sony Assurance Inc.; Sony/Taiyo Corporation; Sony Digital Products Inc.; Sony Denshi Corporation; Sony Tochigi Corporation; Sony Trading International Corp.; Sony Nagasaki Corporation; Sony Nakaniida Corporation; Sony Neagari Corporation; Sony Hamamatsu Corporation; Sony Pictures Entertainment (Japan) Inc.; Sony Pictures Television Japan Inc.; Sony PCL Inc.; Sony Finance International, Inc.; Sony Plaza Co., Ltd.; Sony Precision Technology Inc.; Sony Broadcast Products Corporation; Sony Broadcast Media Co., Ltd.; Sony Bronson Corporation; Sony Marketing Co., Ltd.; Sony Max Corporation; Sony Mizunami Corporation; Sony Minokamo Corporation; Sony Miyagi Corporation; Sony Music Entertainment (Japan) Inc.; Sony Logistics Corporation; Sony of Canada Ltd.; Sony Computer Entertainment America Inc. (U.S.A.); Sony Corporation of America (U.S.A.); Sony Electronics Inc. (U.S.A.); Sony Latin America Inc. (U.S.A.); Sony Magnetic Products Inc. of America (U.S.A.); Sony Music Entertainment Inc. (U.S.A.); Sony Pictures Entertainment Inc. (U.S.A.); Sony Argentina S.A.; Sony Comercio e Industria Ltda. (Brazil); Sony Componentes Ltda. (Brazil); Sony da Amazonia Ltda. (Brazil); Sony Chile Ltda.; Sony de Mexico S.A. de C.V.; Sony Corporation of Panama, S.A.; Sony Puerto Rico, Inc.; Sony de Venezuela S.A.; Sony Austria GmbH; Sony DADC Austria A.G.; Sony Service Centre (Europe) N.V. (Belgium); Sony Czech, spol. s.r.o.; Sony Nordic A/S (Denmark); Sony France S.A.; Sony Berlin G.m.b.H. (Germany); Sony Deutschland G.m.b.H. (Germany); Sony Europe GmbH (Germany); Sony International (Europe) G.m.b.H. (Germany); Sony Hungaria kft (Hungary); Sony Italia S.p.A. (Italy); Sony Logistics Europe B.V. (Netherlands); Sony Poland Sp.z.o.o.; Sony Portugal Ltda.; Sony C.I.S. A/O (Russia); Sony Slovakia Spol. Sr. O.; Sony España, S.A. (Spain); Sony Overseas S.A. (Switzerland); Sony Eurasia Pazarlama A.S. (Turkey); Sony United Kingdom Limited; Sony Computer Entertainment Europe Limited (U.K.); Sony Entertainment Holdings Europe Ltd. (U.K.); Sony (China) Limited (Beijing); Sony Corporation of Hong Kong Ltd.; Sony International (Hong Kong) Ltd.; Sony India Limited; P.T. Sony Indonesia; P.T. Sony Electronics Indonesia; Sony Electronics of Korea Corp.; Sony Electronics (Malaysia) Sdn. Bhd.; Sony Technology (Malaysia) Sdn. Bhd.; Sony Philippines, Inc.; Sony Electronics (Singapore) Pte. Ltd.; Sony Industries Taiwan Co., Ltd.; Sony Video Taiwan Co., Ltd.; Sony Magnetic Products (Thailand) Co., Ltd.; Sony Mobile Electronics (Thailand) Co., Ltd.; Sony Semiconductor (Thailand) Co., Ltd.; Sony Siam Industries Co., Ltd. (Thailand); Sony Thai Co. Ltd. (Thailand); Sony Vietnam Limited; Sony Australia Ltd.; Sony New Zealand Ltd.; Sony Gulf FZE (United Arab Emirates); Sony South Africa (Pty.) Ltd.

Because their products is dealing with technology,they were IT oriented since the business started. They don't have a difficulties in dealing with their subsidiaries because of being oriented all long..

DOLE PHILIPPINES

Company Profile

Basic Information

Company Name:	Dole Philippines, Inc.
Business Type:	Manufacturer
Product/Services:	We have distributors for our regular products.
Number of Employees:	Above 1000 People

Ownership & Capital

Year Established:	1963
Legal Representative/Business Owner:	Danko Stambuk

Trade & Market

Main Markets:	North America South America Western Europe Eastern Europe Eastern Asia Southeast Asia Mid East Africa Oceania
Total Annual Sales Volume:	Above US$100 Million

Dole Philippines Inc. Also known as Dolefil, was established on June 26,1963. It is a fully owned subsidiary of US multinational Dole Food Company, a producer of high quality fruits, nuts, vegetables, canned pineapple, and pineapple based beverages. Dolefil accounts for more than half of Dole Food Company's total pineapple output. It is located in Polomolok, South Cotabato, a progressive farming community. It is an ideal pineapple production center with a favorable climate. At 1,400 feet above sea level, it has a fairly even rainfall year round and is located along the typhoon free area of Mindanao. Dolefil operates on a 14,000-hectare area, the world's biggest integrated pineapple plantation, cannery, and packaging complex. It has its own can manufacturing plant, corrugated box manufacturing plant, and an international shipping and wharf facility. At the heart of the Dolefil complex are expansive housing sites for employees, a 100-bed hospital, an international school, a clubhouse, and recreation facilities that includes a tennis courts, a fairlyl-equipped gymnasium, soccer and football fields, a swimming pool, and a picturesque nine-hole golf course. Dolefil has a total employee count of 4,214 as of April 1997 comprised of 328 management,135 salaried, and 3,751 hourly employees. The company hires as many as 2,000 temporary employees from Cooperatives during peak harvest, canning and packing operation. Dolefil is committed to provide employees with a decent income and opportunities to grow professionally with a year round training and development program. Approximately 95% of the total production are exported worldwide to customers in Dole or distributors' brand labels. In 1996 Dolefil shipped 21,000,000 cases of produce to its markets in Asia, Middle East, New Zealand, Australia, United States, and Europe. Dolefil continuously develops its product line to respond to growing customer needs and global competition. Traditional pineapple product lines are modified utilizing different pack styles, packing medium, number of slices or segment, and packaging. Varied formulations and fruit flavors are being introduced in its concentrate blend lines, fruit juices and drinks. Dolefil ventures on finding new products to introduce to the market. One is the tropical fruit cocktail packed in passion fruit juice medium, which provides an exotic blend to the product. Initially sold in local markets, it is now marketed to countries in Asia and the US. Recent products are a variety of fruits packed in plastic cups. Co-packers of Dolefil are also producing fruit-based packaged products. Dole Phil. is currently using the E Commerce program. Compare the two: Sony Philippines is more up-to-date with IT because of the products that deals also with technology. Dole Phil products is food industry and they are also IT oriented but lesser than SONY does because of the difference of products.